Schedule posts to TikTok: limits, media rules and setup
TikTok is a video or photo site. Publaro publishes there once TikTok has approved the app, and tells you the status first.
Publaro publishes to TikTok once the platform has approved the app
TikTok reviews every app that posts for other people. Until that review is passed, posts to TikTok cannot be made public, and Publaro says so before you schedule rather than failing silently.
TikTok limits and media rules
These are the rules Publaro checks while you write, so a post is not rejected after you have scheduled it.
| Text limit | 2,200 characters |
|---|---|
| Threads (a post split into parts) | No |
| Images per post | 35 |
| Videos per post | 1 |
| Image file | JPG, PNG, and WEBP, up to 20 MB |
| Video file | MP4, MOV, and WEBM, up to 10 minutes and 4 GB |
| Media required | Yes: video or image |
| Image descriptions (alt text) | Not supported by the platform |
Connect TikTok by signing in
You sign in to TikTok and approve Publaro. Your TikTok password is never shared with Publaro, and you can revoke access from TikTok at any time. Agencies can also send clients a private connect link, so they connect their own accounts.
What Publaro checks before a post goes to TikTok
- The text length, counted the way TikTok counts it
- That the post has the video or image TikTok requires
- That the post is not a copy of the same text on another platform
- That nothing in it breaks your brand rules, such as banned words
Questions about TikTok
Can I schedule posts to TikTok with Publaro?
Yes, once TikTok has approved Publaro's app for your kind of account. Publaro tells you the status before you schedule, so you know whether a post will be public.
What is the TikTok character limit?
TikTok allows 2,200 characters in a post. Publaro counts them the way TikTok does and warns you while you type, so a post is never rejected for length at the last moment.
How do I connect TikTok to Publaro?
You sign in to TikTok and approve Publaro. Your TikTok password is never shared with Publaro, and you can revoke access from TikTok at any time. Agencies can also send clients a private connect link, so they connect their own accounts.
Does TikTok need an image or video?
Yes. TikTok needs video or image with every post. Publaro checks this while you write and will not schedule a post to TikTok without it.
Schedule your TikTok posts with Publaro
The Free plan connects 3 accounts, has no time limit and needs no credit card.